Listen to your customers

| No Comments

Vani sent me a link to Perhaps the saddest IT story ever told.

"Misjudged the corporate market. The company built software products based on little market research, without a clear understanding of what the real problem worth solving was and where the sweet spot in terms of functionality and price/performance would be. Engineers asked where requirements came from, marketing said "trust us," and when it was all over, the sales people asked us what we were smoking. I understand this is life on the bleeding edge, but if you ask your customers what they want, they will tell you."

Leave a comment

About this Entry

This page contains a single entry by Ask Bjørn Hansen published on March 25, 2004 3:08 PM.

Clarke responds to the attacks on him was the previous entry in this blog.

How to be a Programmer is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.

Pages

OpenID accepted here Learn more about OpenID
Powered by Movable Type 4.25